Our designers specialize in custom, one-of-a-kind garments and responsibly-produced ready-to-wear.
All requests may be sent to landra@underpinpr.com.
The Hardeman label is known for its flirtation with American iconography and denim history via their one-of-a-kind garments with a cheeky, deconstructed allure. Creating expressive clothes that pulse with edgy, sincere energy, Hardeman is famous for its refined designs, gender-defying denim collections, and its exploration of the myths of mass culture. Hardeman Jeans Couture - Nothing could be further from your trusty 501’s. Amsterdam-born and LA-based, Hardeman creates the denim of dreams!
Hardeman has made custom garments for megastars such as Rihanna, Cardi B, Lil Nas X, Kali Uchis, and Rico Nasty, has been worn by countless other celebrities, and is a favorite brand amongst culture-shifters worldwide.
Jeremy Willard has a bitter East Coast core with a West Coast candy coating. Every outfit is born from the last in an ever evolving conceptual explosion of color, bleach, and safety pins then finished with integrity and precise tailoring. In the JW universe, trash is cool, and it is used for creative and sustainable reasons when possible. Above all else; love, art, and health to every homo sapien.
Jeremy Willard has been worn by Lil Nas X, Avril Lavigne, Todrick, Hayley Kiyoko, Big Boss Vette, Ava Max, Iann Dior, and Durand Bernarr, and has been featured in publications such as King Kong, PAPER, Fucking Young!, Wonderland, and more.
JimmyPaul is the namesake brand of Dutch designer Jimmy Paul van Rinsum. Always pushing the boundaries of color, shape and texture, combined with an ultra-high sense of cuteness, JimmyPaul is a brand that investigates the border between costume and fashion.
JimmyPaul looks to past, present and future pop-culture references to create one-of-a-kind low brow fashion pieces, resulting in high-art fashion statements with a high-fructose level up to a 1000.
JimmyPaul is a favorite of some of today’s biggest pop stars such as Katy Perry, Miley Cyrus, Avril Lavigne, Iggy Azalea, Ashnikko, Rico Nasty, and more. JimmyPaul has collaborated with beloved global brands such as BRATZ, Hello Kitty, and Sesame Street.
Marina Leight is a sustainable luxury designer with roots in the Pacific Northwest and Alaska, living and working in Los Angeles. Marina Leight Atelier releases seasonal RTW collections and thoughtful one-of-a-kind couture pieces for special events, nuptials, and maternity for discerning clientele. Always putting the earth first, she works exclusively with natural and deadstock materials.
Marina Leight Atelier has been worn by stars such as Noah Cyrus, Muni Long, Tinashe, Bishop Briggs, Quannah Chasinghorse, Mereba, Shenseea, Rico Nasty, Moses Sumney, and Yuna. MLA has been featured in esteemed publications such as Numéro Japan, i-D Japan, PAPER, ATMOS, FLAUNT, and more.
MLaed designer Michael Laed's work is rooted entirely in upcycling. Laed sources unwanted clothing from streets or from friends, and reimagines them as contemporary, one-of-a-kind garments.
The burgeoning talent has already been worn by tastemakers and pop stars such as Paris Hilton, Kali Uchis, Ashnikko, Leon Bridges, Tommy Genesis, and the Clermont Twins. MLaed has been featured in publications such as King Kong, TMRW, PAPER, Wonderland, and Ladygunn.